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CNBC TV18 'A List of B-school' Rankings details and MBA trends guide available as Book; Knowledge Partner – MBAUniv
India's leading business news channel CNBC TV18, along with India's leading management portal MBAUniverse.com and global research agency TNS, announced the CNBC TV18 'A of B Ranking' on November 8, 2008.
The detailed finding of this survey will be available in form a special 200 page MBA Rankings & Guide Book. According to CNBC TV18, the rankings guide book will hit the stands by mid-November. MBAUniverse.com is the Knowledge Partner of this MBA Rankings & Guide Book.
According to the Rankings released on CNBC TV18, Indian Institute of Management, Ahmedabad (IIM A) has been crowned as India's # 1 B-school. In a first of its kind research and analysis, the 'A of B Ranking' survey looks at three different viewpoints to present the complete 360 degree picture on which are India's leading B-schools. While rigorous data-driven analysis uses information and data provided directly by IIMs and other 90+ B-schools, perception poll on MBAUniverse.com brings perspectives from the MBA students, aspirants and alumni; and, recruiter's poll on Jobstreet.com bares the mind of HR community.
The MBA Rankings & Guide Book is divided into six sections. Section A titled 'The MBA Dream with a reality check' offers comprehensive introduction to the MBA programmes. Section B gives the 'A of B Rankings' in detail. Section C offers insights into MBA entrance exams and selection process. Section D 'Life at a top B-school' gives a peak into the hard-work (and fun!) that goes into making of a top notch MBA. The next two sections are based on Advice from Business Leaders, and MBA Trends to Watch out for. The book ends with a detailed appendix of methodology and listing of India's Top 30 B-schools.
Commenting on the 'A of B Ranking' Udayan Mukherjee, Managing Editor, CNBC TV18 says, "When we at CNBC TV18 embarked on the idea of ranking the country's B-Schools, we first asked ourselves: should we do yet another B-School ranking when there are already a multiplicity of these rankings studies out there? Do we really need to add to the existing clutter of the profusion of B-School Rankings out there in the marketplace? Do these numbers of who's best and who's second best mean anything to anybody? That's precisely the reason why the CNBC TV18 A of B Rankings are going to be an invaluable guide to every single MBA aspirant in the country. The A of B Rankings are elegant in their simplicity and profound in their methodology."
Mukherjee adds, "Collating, Analyzing and interpreting diverse inputs was no mean task. That's why we at CNBC-TV18 decided to partner with the best in the business. The research for the A of B Rankings was undertaken by one of India's best research agencies, TNS. We were also editorially supported in this daunting task by MBAUniverse.com, India's Leading Management portal. The team at MBAUniverse.com worked tirelessly to bring in the opinions of over 5000 students, aspirants and alumni to voice their perceptions of what they thought India's best B-Schools were."
The MBA Rankings & Guide Book opens with an introduction by MBAUniverse.com editorial team.
The MBA Rankings & Guide Book offers in-depth academic perspectives by Interviews with Dr Pankaj Chandra, Director, IIM-B; Dr JK Mitra, Dean, Faculty of Management Studies, Delhi; and Bala Balachandran, hon. Director, Great Lakes Institute of Management, Chennai. It also features interviews with business leaders like Mr K Ramakumar, Group Chief Human Resource Office, ICICI Group and Mr B Muthuraman, MD, Tata Steel.
MBA Rankings & Guide Book showcases B-school Ranking data on a lot of parameters.
B-school Rankings include:
- Top 10 B-schools
- Top 10 B-schools (excluding IIMs)
- Top B-schools by specializations like Marketing, HR, Finance, Strategy
- Top B-schools by Region
- Best Value for Money B-schools
- Best B-schools by Infrastructure, placements, International Initiatives, Faculty etc
- Best Executive Education Programme
Guide to MBA Aspirants section includes extensive articles on how to do well in the Entrance Tests like CAT, XAT, MAT and others. Group Discussion and Interview strategies are also explained in detail. This section uses inputs from India's leading test prep companies like IMS Learning, TIME, Career Launcher and PT.
'Life at B-school' section gives a preview of how is it living on India's best B-school campuses. Students from leading institutes like IIM-A, IIM K, FMS Delhi and MICA share their day: the rushed morning breakfast, the class room lectures, case study discussions, social events and late night studies. Life at a B-school is certainly packed with a lot!
One of the highlights of the book is Business Legends like Mr KV Kamath, CEO & MD, ICICI Bank; Mr Aditya Mittal, President & CFO, Mittal Steel Company and Mr Shiv Nader, Founder of HCL Group telling us their stories of making it big, and their secrets of business acumen.
"My boldness is my biggest strength. I love to change things. I find the status quo not good enough and so after every time we do a big deal…" says Mr. Aditya Mittal in the book. Mittal is one of the most outstanding alumni of the Wharton School from which he graduated in 1996. Initially, Mittal wasn't sure about the value of his Wharton education. However, in 1997, managing the IPO for Ispat, he found that his wide ranging knowledge of tax, regulatory, managerial, and financial issues he had developed while at Wharton were key to the success of the IPO. His Wharton education continued to prove useful as he managed a long series of acquisitions that helped build what would become the Mittal Steel Company, says the MBA Rankings & Guide Book.
The 'Trends to Watch Out for' section explores some of the recent trends an aspiring management student should look out for. Some of these trends are: The rising importance of work experience in management education; The new age 1-yr MBA programme; specialized industry-accredited programme at b-schools; The hottest job prospects; the entrepreneurship wave sweeping b-schools and The MBA vs non-MBA debate from the hiring perspective. The B-school Rankings Book quotes from the recently released TeamLease-MBAUniverse.com Survey on the MBA-career aspirations across India's Top 25 B-schools.
With its rich content and analysis, this Guide Book is a must read for management aspirants, students, young executives and management community. Students can log on to http://www.moneycontrol.com/cnbctv18/cnbcbestseller to place their order online, or they can sms "AB" to 52622.
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