It will be a moment of glory and pride for a selected set of B-schools as they will get an opportunity to showcase their championing efforts before the Indian MBA community at 4th Indian Management Conclave (IMC) 2013 to be held in the country’s capital on Aug 2-3.
Top B-schools like NMIMS, SPJIMR, BIMTECH, TAPMI, IFIM, MIT-SOB and over 50 other Management institutes have already nominated their initiative for the IMC Awards 2013. The Nomination is open till June 10. The B-schools from renowned universities like Symbiosis University, Sharda Universty, Gitam University, ICFAI have also nominated their unique practices.
Starting this year, Indian Management Conclave (IMC)- India’s biggest MBA Educators’ gathering organized by MBAUniverse.com, will award B-schools for their cutting-edge ideas and innovative practices on their Demand Management, Curriculum Development, Delivery Model, & Industry-Academia collaborations.
The 4th annual Indian Management Conclave 2013 will be themed on ‘Enhancing the value of MBA’. The theme aims to explore how the different stakeholders can add more value to the Indian MBA education to make it more relevant and sustainable.
The Conclave will have two key components IMC Conference & IMC Awards.
IMC Conference 2013:
The 2-day IMC Conference, to be held on August 2 & 3, will consist of Keynotes by Management thought-leaders, Panel discussions, Case-study presentations by IMC Award Winners, and Workshops by partners like AACSB International, EFMD/EQUIS, Harvard Business Publishing amongst others.
Confirmed keynote speakers include Mr Vineet Nayar, Vice Chairman, HCL; Dr SS Mantha, Chairman, AICTE; Dr Michael Luger, Director, Manchester Business School, UK; Dr Zhou Lin, Dean, ACEM, Shanghai Jiao Tong University, Shanghai.
IMC Awards 2013:
Starting this year, IMC Awards will be presented to B-schools & Universities for their cutting edge case-studies/initiatives on IMC themes. The IMC Awards have evoked a very positive response from all stakeholders. More than 50 well known B-schools have already registered for the awards so far.
The nomination process for awards is open till June 20. The B-schools & University MBA Departments are sharing their successful initiative on one or more sub-themes below:
Theme 1: Effective Demand Management: Developing successful engagement programs & finding niches
With shrinking demand in MBA market, many B-schools have encountered problems of generating enough applications for their programme. Amidst this crisis, many B-schools have successfully engaged with MBA Aspirants in different ways to create interest in their programmes. They have created strategies to keep their programmes in high demand. So, what is B-schools’ strategy of effective demand management in areas like:
- Growing Exam Franchise
- Marketing & Promotions
- Social Media Marketing
- Developing New Market & Building new campus in different locations
- Targeting new segments & designing segment specific programmes
Theme 2: Improving Core Product: Revisiting the Program Architecture
A typical MBA program structure is based on series of ‘core courses’ and ‘electives’. In a fast changing world, where theories disappear as fads every season, what needs to be taught in an MBA Classroom is a critical decision. Ethics, Sustainability and social-sensitivity are the new buzzwords in a crisis-ridden world. So, which possible innovation has B-school explored in areas like:
- Selection of Core Courses
- Development of New Electives
- Creating Leadership Development programs
- Innovation in curriculum development
Theme 3: Improving Core Product: Innovations in Curriculum Delivery
Alongside the traditional teaching methods, such as class-room lectures and seminars, B-schools are also committing themselves to case-based and student-centered learning. Of late, there has been greater emphasis on field visits & experience based learning in B-school pedagogy. So, what are the innovations in curriculum delivery that B-schools have implemented in areas like:
- Case Study based approach
- Field Learning like market visits
- Mentorship Programs
- Small Team Projects
- Simulations & Labs
- Global Immersions (student & faculty exchange)/ International Term abroad
Theme 4: Effective Industry-Institute engagement
Undoubtedly, B-schools are engaging with industry in different ways – from curriculum redesign to developing industry driven center for excellence. So, what are the programs that B-schools are implementing to effectively engage with industry, such as:
- Curriculum development through proper industry consultation
- Industry engagement in delivery model
- Comprehensive industry exposure through Summers
- Developing Center for Excellences to create industry-relevant research & knowledge
All B schools & University MBA Departments have been invited to share their successful initiative. The initiative must be at least 6 month old, but not older than 24 months. There is no fee for submitting nominations. B-schools can nominate their initiatives in multiple categories.
Stay tuned to MBAUniverse.com for more news and updates on IMC Conference & Awards 2013.
