SAGE

‘Human Resource Management’: SAGE Book by Author Amitabha Sengupta exposes students to the emerging paradigms of HRM

• Read more about ‘Human Resource Management’: SAGE Book by Author Amitabha Sengupta exposes students to the emerging paradigms of HRM

Book Review: Rural Marketing by SAGE calls for Creating Social-Business in Rural India, not just Sales

• Read more about Book Review: Rural Marketing by SAGE calls for Creating Social-Business in Rural India, not just Sales

HR Analytics: SAGE Book by author DK Bhattacharyya of XIMB explains using Big Data for HR Decisions

• Read more about HR Analytics: SAGE Book by author DK Bhattacharyya of XIMB explains using Big Data for HR Decisions

Sixth Edition of Ramaswamy’s ‘Marketing Management’ by SAGE combines Indian Context with Global Perspectives

• Read more about Sixth Edition of Ramaswamy’s ‘Marketing Management’ by SAGE combines Indian Context with Global Perspectives

‘Life Skills for Success’: Useful Book by SAGE to enhance personal & professional skills

• Read more about ‘Life Skills for Success’: Useful Book by SAGE to enhance personal & professional skills

Business-to-Business Marketing: Useful book by SAGE for B2B students & faculty

• Read more about Business-to-Business Marketing: Useful book by SAGE for B2B students & faculty