Course Highlights:
This course will train the students in local as well as global marketing techniques that will provide great opportunities for creativity and innovation. The students will be trained to ‘think out of the box’ and adopt ways of thinking and developing new approaches towards molding future business strategies. This will be a specialized course in Marketing with minor specializations in Retail Management/ E-Commerce. E-commerce and Retailing are the two important terms in the new Internet-based marketing environment. Of late there has been a growing demand of Retail and E-Commerce professionals. The course offers attractive career opportunities.
