MICAT 2020


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Updated on
Monday, December 9, 2019

Applications for the MICA Ahmedabad entrance exam, MICAT II are open now. The last date to submit online application for MICAT-II is January 16, 2020. MICAT-II exam date is January 25, 2020. MICAT is the MICA institute specific entrance exam for admission and is conducted by MICA. MICA conducts two MICAT exams - MICAT-I and MICAT-II for PGDM admission. Accordingly, MICAT is the mandatory exam for PGDM 2020 admission to MICA. Apart from taking CAT 2019 or XAT 2020, you need to appear in MICAT. The MICAT application fee is Rs.1985/- inclusive of GST.    


MICAT I exam date was December 7, 2019. It was a computer based test conducted by MICA in different cities in India. An overall score of 48-50 in MICAT-I could get you a call for GE-PI call by MICA Ahmedabad. MICA closed the MICAT I application on November 25, 2019. Read More on MICAT Analysis (Link to Analysis page)


MICA Ahmedabad, India’s premier management school for Strategic Marketing and Communications,  offers 2-year Post Graduate Diploma in Management – Communication and 2 years Post Graduate Diploma in Management.


This year, MICA has simultaneously opened applications for its 1-year Post Graduate Certificate Program, Crafting Creative Communications (CCC), and the 4-year Fellow Programme in Management (FPM).


Applicants who wish to participate in the admission process for PGDM and PGDM-C will have to appear for an entrance exam conducted by the institute, known as MICAT. MICAT is conducted twice a year and better of the two scores is considered as a student may choose to write both MICAT I and II.


The entrance exam, MICAT-I will be held on December 7, 2019, and MICAT-2 will be held on January 25, 2020.


For the CCC and FPM programmes, an online exam will be conducted in January and March 2020 respectively.


The last date for online application for PGDM-C/PGDM MICAT-1 exam is November 25, 2019. The last date for online application for CCC programme is Jan 16, 2020. For CCC programme, a group exercise and personal interview (GE & PI) process will happen this year in five cities viz, Ahmedabad, Bengaluru, Delhi, Kolkata and Mumbai, instead of Ahmedabad only, as was the case previously. 


Apart from appearing in CAT 2019, XAT 2020 or GMAT, the candidates applying for admission to PGDM / PGDM-C programme at MICA will have to appear in MICAT-I in December 2019 or MICAT-II on January 25, 2020. MICAT commands 50% weightage in shortlisting at MICA, while 50% weight goes to CAT/XAT/GMAT score.


The candidates who appear in MICAT-1 can get better choice of test centre and GDPI Centre as compared to MICAT-II test takers. 

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MICAT: Own Admission Test of MICA
MICA, Ahmedabad conducts its own admission test MICAT for the candidates who apply to MICA for admission to PGDM-C programme on the basis of CAT/XAT/GMAT scores. The PGDM-C is the flagship programme of MICA, Ahmedabad. The two-year, full-time, residential programme is AICTE approved and is deemed equivalent to an MBA by the Association of Indian Universities (AIU). It is a differentiated MBA programme that creates leadership through Creative Thinking, Communication and Consumer-Centricity.


MICAT is a Computer Based Test (CBT) and will be conducted twice for selection of PGDM-C 2020-2022 batch. Better of the two MICAT Scores will be considered. Exam Schedule for MICAT exam is as under:


MICAT 2020: Important Dates
Key Dates for MICAT-I and MICAT-II exam for admission to PGDM 2020-22 batch at MICA are as below:  

MICA Admission 2020 & MICAT Schedule
Important Dates
MICAT – I: MICA Application opens
October 9, 2019
MICAT – I: Last Date to Apply for MICA Admission
November 25, 2019 at 11.50 PM
Issue of MICAT- I Call Letters/Admit Card
December 3, 2019
MICAT – I (MICA Institute level Exam)
December 7, 2019
MICAT -I Score
December 23, 2019
MICAT – II: Registration opens for 2nd Phase
November 26, 2020
MICAT – II: Last Date to apply
January 16, 2020 at 11.50 PM
Issue of MICAT- II Call Letters/Admit Card
January 22, 2020
MICAT – II (Institute level 2nd phase exam)
January 25, 2020
MICAT – II Score Declaration
February 14, 2020
GE & PI Shortlist
February 14, 2020
GE & PI at MICA, Ahmedabad
March 2 & 3, 2020
GE & PI at Bangalore & Mumbai
March 5, 6 & 7, 2020
GE & PI at Delhi and Kolkata
March 13, 14, & 15,  2020
Final admission results by MICA
Last week March 2020

MICAT Pattern
MICA admission test, MICAT 2020 is a multidimensional computer based examination, which will assess candidates in areas such as Divergent Thinking Abilities, Written Communication Abilities, General Awareness about contemporary social and business issues, including areas relevant to media, marketing, advertising & current affairs and Analytical & Verbal Abilities.


The Admission test also includes psychometric profiling to assess the candidate’s leadership potential.


Key points about MICAT 2020
The admission process for PGDM-C and PGDM 2020-22 intake has following key points:

  • The selection process for PGDM & PGDM-C will happen twice.
  • Candidates will have to take at least one of the three eligibility exams: CAT 2019, XAT 2020 or GMAT .
  • MICAT will be held only in the computer based format in 48 cities across the country.
  • First phase Group Exercise & Personal Interview (GE-PI) will be conducted at Bengaluru, Delhi, Kolkata, Mumbai and Ahmedabad and the second phase GE-PI at MICA, Ahmedabad only.
  • Psychometric test is a qualifier. Those who qualify on the Psychometric, their CAT/XAT/GMAT relative performance will be considered (Subject to a minimum cut-off in CAT total percentile/XAT total percentile/GMAT score)
  • Those who qualify based on the CAT/XAT cut-off or GMAT score shall be assessed for the following MICAT sections: Verbal ability (VA), Quantitative ability and Data Interpretation (QADI), General awareness (GA), and Divergent and Convergent Thinking (DCT).
  • Those who qualify on the basis of relative performance subject to a minimum cut-off in Scaled Scores for each of these sections (namely: VA, QADI, GA and DCT) and CAT/XAT cut-off or GMAT score shall have their Descriptive Tests evaluated.
  • Those who qualify on the basis as mentioned above and on the basis of relative performance subject to a minimum cut-off in Scaled Score in DT shall be considered for short listing for GE and PI. Shortlist will be prepared on the basis of MICAT-I and /or II or better of the two relative performances if a candidate has taken both MICAT-I and MICAT-II. (This will be prepared based on the Composite Score formula of 50% CAT/XAT/GMAT and 50% MICAT).
  • Approximately 1/10th of the total number of candidates who appear in the two MICATs will be shortlisted for GE & PI based on the Total MICAT Scaled Score.

Register for MICAT exam updates

Exam dates and schedule

  • Registration – Online: 23-09-2019 10:00 AM to 25-11-2019 05:00 PM (Confirm)
    Admit Card Release: 03-12-2019 10:00 AM (Confirm)
    Exam Date & Timings– Offline: 07-12-2019 10:00 AM (Confirm)
    Result: 23-12-2019 10:00 AM (Confirm)

MICAT Selection Process

The selection process at MICA involves three steps:


Step-I: Apply with CAT/ XAT/GMAT. Each candidate has to take at least one of the three exams: CAT/ XAT/GMAT.


Step-II: MICA Admission Test (MICAT). All candidates are assessed on MICAT, which consists of 6 sections: Psychometric (P), Verbal ability (VA), Quantitative Ability and Data Interpretation (QADI), General awareness (GA), Divergent and Convergent Thinking (DCT), and Descriptive Test (DT).


Step-III: GE & PI: All the candidates shortlisted on the basis of their performance in CAT 2019/XAT 2020/GMAT 2018 onwards & MICAT shall appear for both GE & PI.


Read more

MICAT Exam Centres

MICAT-I for admission to PGDM-C 2020-22 batch will be conducted in 48 cities in India. The MICAT 2020 exam centres are:

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MICAT Calculation of Scaled Scores

MICAT exam scores for MICAT-1 and MICAT-II are further changed to Scaled score using simple process.


Formula Used in MICAT Score Scaling

The sectional score obtained individually by a candidate ‘X’ in a particular component of MICAT-I/MICAT-II,e.g. Verbal Ability (VA) will be converted into Scaled Score using the following simple formula for one of the components, for example Verbal Ability:


Step-1: Scaled Score -VA of a candidate 'X' in MICAT-I/MICAT-II = (Score -VA of the candidate 'X' /Maximum obtained by any candidate amongst the candidates who have appeared in MICAT-I/MICAT-II in VA) multiplied by Maximum Possible Score in VA in MICAT-I/MICAT-II.


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MICAT Exam Analysis

MICAT exam Analysis for the first MICAT held on December 7, 2019 in different cities in India reveals that it was a moderate difficulty level test. A score around 50 in MICAT-I can get you shortlisted by MICA for GE-PI round at MICA.


MICAT, conducted by MICA Ahmedabad, has remained a Computer Based Test (CBT). It is conducted twice for selection of PGDM-C and PGDM programs offered by MICA. A candidate is allowed to appear in both the MICAT exams – MICAT-I and MICAT-II which are conducted in the months of December and January/February respectively for admission in MICA. Better of the two MICAT Scores are considered for admission.


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MICAT Admit Card 2020

MICAT-I 2020 Admit Card will be issued on December 3, 2019. MICA, the MICAT exam conducting authority will issue the MICAT Admit card for MICAT-I exam to be held on December 7, 2019. MICAT 2020 Admit Card download can be completed by the candidates from MICAT website.


There are two MICAT exams for admission to PGDM-C 2020-22 batch at MICA Ahmedabad. 


All the MICAT 2020 applicants are required to go for MICAT Admit card download process. The MICAT 2020 hall ticket will be available for download with effect from December 3, 2019 onwards. Complete schedule is shared below:


MICAT 2020 Admit card: Important dates
Following are the important dates for MICAT Admit Card availability and download process:

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MICAT Result

MICA Ahmedabad will declare the MICAT-I result on December 23, 2019 and MICAT-II result on February 14, 2020. The MICAT score card is made available on MICA official website. MICA conducts two entrance exams for admission to its flagship PGDM-C programme – MICAT-I and MICAT-II. MICAT-I 2020 is scheduled on December 7, 2019 and MICAT-II is scheduled on January 25, 2020.


MICAT Result: How to Download MICAT Score card 
Candidates can view and download their MICAT-I or MICAT-II score card from official MICAT website by inserting their ID and password:


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MICAT Registration

MICA, Ahmedabad conducts its own admission test MICAT for the candidates who have applied to MICA for admission to PGDM-C programme on the basis of CAT/XAT/GMAT scores. MICAT is a Computer Based Test (CBT) and will be conducted twice for selection of PGDM-C 2020-2022 batch. Those who apply for MICAT-I will appear in the test on December 7, 2019 and those who apply for MICAT-II will take the test on January 25, 2020. 


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MBA Colleges Accepting MICAT

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