Business Analytics is defined as the extensive use of data, statistical and quantitative analysis, explanatory and predictive models, and fact-based management to drive decisions and actions while managing business.
Data Analytics & Business Intelligence is more than just a study of analytical methodologies or techniques used in logical analysis. It is a process of transforming data into actions through analysis and insights in context of organizational decision making and problem solving.
Participants with a range of activities includes Business Intelligence which comprises of standard and adhoc reports, queries and alerts; and Quantitative Methods such as Statistical Analysis, Forecasting/Extrapolation, Predictive Modeling (such as data mining), Optimization and Simulation.
