CNBC TV18 'A of B Ranking' puts IIM A as # 1 Businessschool in India; offers many surprises too

Sunday, July 24 2016, 10:32 AM
India's leading business news channel CNBC TV18, along with India's leading MBA portal and global research agency TNS, have announced the CNBC TV18 'A of B Ranking' on November 8, 2008.

According to the Rankings released on CNBC TV18, Indian Institute of Management, Ahmedabad (IIM A) has been crowned as India's # 1 B-school.

In a first of its kind research and analysis, the 'A of B Ranking' survey looks at three different viewpoints to present the complete 360 degree picture on which are the leading MBA Schools in India. While rigorous data-driven analysis uses information and data provided directly by IIMs and 90+ other MBA Schools , perception poll on brings perspectives from the MBA students, aspirants and alumni; and, recruiter's poll on bares the mind of HR community.  

According to the analysis of quantitative data from MBA schools, while IIM-A is the # 1 B-school, Indian Institute of Management, Bangalore (IIM B) and Indian Institute of Management, Lucknow (IIM L) has been ranked as the # 2 & # 3 B-schools in India. Delhi NCR bases Management Development Institute (MDI) has edged out a few IIMs and other top MBA schools to claim the # 4 position.

Going by the Quantitative Survey data, Jamshedpur based MBA School Xavier's Labour Relations Institute (XLRI) is pegged at #5 position. Indian Institute of Management, Calcutta (IIM C) is ranked at # 6. The real surprise in the Quantitative Rankings comes in from New Delhi based MBA School International Management Institute (IMI) which is ranked at # 8. Table below has more details.

The data from IIMs and 90+ other MBA schools was analyzed by global research agency TNS to prepare a Quantitative Ranking of India's Top MBA schools.

Since beliefs and perceptions of management community matter, Student's poll data on India's Top MBA schools was analyzed as well. Over 5,000 stakeholders participated in this poll on The perception data was also analyzed by TNS. The data analysis offers a lot of interesting trends.

That IIMs enjoy great brand equity, is clear from the analysis of the Student's Poll data. As many as five IIMs are part of Top 10 rankings table. While IIM A, IIM B, IIM C and IIM L are ranked as top 4 MBA schools in India, IIM Indore is ranked at # 8. One of the pioneers on management education in India, Delhi based Faculty of Management Studies (FMS) is ranked at #6. Known for its strong brand building initiatives, and rising academic credibility, Indian School of Business, Hyderabad (ISB) is ranked at # 7. Ranking table has more details.

Finally, what are India's top Recruiters thinking. IIM A, IIM C and IIM B clearly rule the minds of recruiters as they occupy top 3 slots on the Employer's Perception ranking of MBA Schools in India. This part of the survey was supported by job portal

(Current Student, Aspirants & Alumni)
Indian Institute Of Management, Ahmedabad
Indian Institute Of Management, Ahmedabad
Indian Institute Of Management, Ahmedabad
Indian Institute Of Management, Bangalore
Indian Institute Of Management, Bangalore
Indian Institute Of Management Calcutta, Kolkata
Indian Institute Of Management, Lucknow
Indian Institute Of Management Calcutta, Kolkata
Indian Institute Of Management, Bangalore
Management Development Institute, Gurgaon
Indian Institute Of Management, Lucknow
Xavier Labour Relation Institute (XLRI), Jamshedpur
Xavier Labour Relation Institute (XLRI), Jamshedpur
Indian Institute Of Management, Kolkata
Faculty Of Management Studies, University Of Delhi, Delhi
Bhavan's S.P.Jain Institute Of Management & Research, Mumbai
ISB, Hyderabad
International Management Institute, Delhi
Indian Institute Of Management, Indore
Shailesh J. Mehta School Of Management, (IIT)Mumbai
S. P. Jain Institute Of Management & Research, Mumbai
Jamnalal Bajaj Institute Of Management Studies (JBIMS), Mumbai
Indian Institute Of Foreign Trade, New Delhi

Note: For Quantitative Survey, more than 90 leading B-schools including IIM A, IIM B, IIM C, IIM L, IIM I, FMS Delhi, XLRI, MDI, JBIMS, IIT B SJMSOM  participated in the survey. Key B-schools that did not participate in the Quantitative Survey are: Department of Management Studies, Pune; Fore School of Management, Delhi; ICFAI Business School, Hyderabad; IIM Kozhikode; Indian School of Business, Hyderabad; Mudra Institute of Communication, Ahmedabad; SCMHRD, Pune and Tata Institute of Social Sciences, Mumbai.

The Quantitative Survey sought detailed inputs from Directors and Deans on three key parameters via a 30+ pages rigorous questionnaire: a) quality of talent admitted to an MBA school, b) quality of academic inputs, pedagogical tools and industry exposure during two years MBA programme, and c) Quality of career & placements received by students at the end of the MBA course. Academicians across India's leading 90 MBA schools provided weightage score to these parameters, which were then used for final analysis.

CNBC TV18 is India's No.1 business medium and the undisputed leader in business news. It delivers quality and involved audiences that comprise a comprehensive viewership base greater than similar offerings in the business space across all media. The channel's benchmark coverage extends from corporate news, financial markets coverage, expert perspective on investing and management to industry verticals and beyond. is India's leading management portal, reaching out to over 300,000 management students, young executives, HR managers and academicians. In a short span of 18 months, it has gained thought-leadership by partnering with knowledge organizations like CII, FICCI, IIMs, IITs and others.

TNS is the world's largest Custom Market Research company. It provides marketing information delivered by Global Industry Sector expert consultants, innovative research expertise, in 80 countries worldwide.