Institute of management technology (IMT) Ghaziabad recently organized a seminar “The Eureka Effect Tete-a-tete with Prahlad Kakkar” which was an interactive session on Ads, Brands and Creativity by the Ad-guru Prahlad Kakkar.
During the two hour session Prahlad Kakkar stressed on the importance of young managers’ passion during the course of their professional lives. He said that, “Young managers begin planning for their lives when they start doing their MBA. What they forget is to ask that what it is in life that makes it worth living. Life is about the value that we create for ourselves.” students, faculty and members of the IMT family were participated in this seminar.
The event was a part of IMT Ghaziabad’s constant focus on improvising management education amidst shifting dynamics of globalization and increased competitiveness.
Prahlad Kakkar is the founder of Genesis Film Productions and has an experience of over 3 decades in Film production, capturing the imaginations of millions of TV viewers with his Ad films for most of the prominent Ad films in the country and across the globe. His memorable works include Pepsi’s “yehi hain right choice baby!” and Britannia’s “Ting Ting Ti Ting” campaigns.
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IMT Ghaziabad was established in 1980 by industrialist Mahendra Nath. IMT's educational programmes are recognized by All India Council for Technical Education (AICTE) and Ministry of Human Resource Development, Government of India. IMT has four campuses: The first one is in Ghaziabad (established in 1980); a second in Nagpur (established in 2004); a third in Dubai (established in 2006), and a fourth campus in Hyderabad (established in 2011).IMT Ghaziabad offers PGDM,PGDM(Executive),PGDM(Part time)and other collaborative programs.
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