Great Lakes Institute of management, Chennai has introduced a new specialization for its flagship PGPM (1 year full time program) in Business Analytics focusing on the current market needs.
“The Business Analytics specialization will be focusing on the current market needs while equipping the students with the required knowledge and skill set,” the institute said. The institute already offers specializations in Human Resources, Marketing, Finance and IT/Operations.
Business analytics (BA) refers to the skills, technologies, applications and practices for continuous exploration and investigation of past business performance. The course makes extensive use of data, statistical and quantitative analysis, explanatory and predictive modeling, and fact-based management to drive decision making.
“Keeping with its mission to fulfill the human resource requirements of the industries Great Lakes constantly keeps revisiting the curriculum and updating it with the requirements of the industry and hence this year onwards BA shall be offered as one of the specializations at Great Lakes,” said Prof Sanjoy Sircar, Director PGPM. He added that noted Professors like Dr. Sreenu Srinivasan (Stanford University), Dr. P.K. Kanan, (University of Maryland), Dr. Ram Janakiraman (Texas A & M University) are some of the faculty who will be teaching the courses.
The course is aimed to equip the students with business ready Business Analytics skill sets and domain specific knowledge. According to the institute, the course will help students develop the deep quantitative capabilities and technical expertise to create business and social value by extracting useful insights and applying them in a variety of career settings.
Stay tuned to MBAUniverse.com for more news and updates on top B-schools in India.
