This program is aimed at producing professionally trained manpower to occupy leadership/managerial roles in the domain of sales & marketing across various sectors of the economy. Sales skills are at a premium today and there is a growing need for well-trained sales professionals in India. With customers being more aware and demanding, the quality of sales needs to be top class. In the B2B arena, the emphasis is on managing relationships through excellent account management practices. On the other hand, in B2C, the challenge is to succeed in organized retail and growing rural markets. Sales jobs have also become more data driven with rapid technological progress. At the senior and middle level, sales managers need to make decisions based on sophisticated tools and manage a sales team that is more materialistic and achievement oriented.
Master of Business Administration – Marketing
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Eligibility: A Graduate Degree from a recognised university with not less than 50% marks (final year student may also apply. The admission will be cancelled if they obtain less than 50% in his/her graduation).
Stage-I: MBA Entrance Exams (Accepted): CAT 2021, XAT 2022 & GMAT (2017 to February 2022)
Stage II Shortlisting: shortlisting consisting of valid CAT/XAT/GMAT scores + work experience (If any) + academic profile.
Stage II Process: English Proficiency Test + Moderated Group Discussion + Personal Interview
Final Selection: Final selection of the candidate is based CAT/XAT/GMAT (Overall Percentile) + Verbal Ability Percentile + academic profile + work experience + EPT Score + MGD Score + PI Score
Last Date to Apply: December 11, 2021
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