International Scholars Weng Marc Lim (Dean, Sunway University, Malaysia), Joseph Cheer (Western Sydney University, Australia); Kim Lim TAN (James Cook University, Singapore) to address Jaipuria School of Business Ghaziabad Conference on 7th & 8th Feb 2025

Speaking on this initiative, Dr Rajiv R Thakur, Director General, Jaipuria School of Business Ghaziabad, said: “This conference is a testament to our shared commitment to exploring and embracing the synergies between digital innovation and sustainability, two pivotal forces driving the future of business. We warmly welcome international speakers and delegates.”

Jaipuria School Of Business Ghaziabad ICEF 2025 Theme 
The theme of ICEF 2025 conference revolves around the integration of digital technologies and sustainability in business operations. As organizations navigate the complexities of the 21st century, the need for sustainable practices that are also digitally advanced has become paramount. This conference will delve into how businesses can leverage digital tools to enhance sustainability, reduce environmental impact, and drive economic growth.

Jaipuria School Of Business Ghaziabad ICEF 2025 International Speakers 
Jaipuria ICEF 2025 will be held under the patronage of Sh. Shishir Jaipuria, Chairman, Seth Anandram Jaipuria Educational Institutions. International speakers include:

• Prof. Weng Marc Lim, Dean of Sunway Business School, Sunway University, Malaysia, Chief Editors of several journals of repute
• Prof. Joseph M. Cheer, Professor, Western Sydney University, Australia + Co Editor-in-Chief, Tourism Geographies
• Dr Kim Lim, TAN, faculty and researcher at James Cook University Singapore
• Dr. Cordelia Mason, Professor, Management & Entrepreneurship Universiti Kuala Lumpur Business School, Malaysia

Professor Lim Weng Marc is the Dean of Sunway Business School. He also serves as the Editor in Chief of Activities, Adaptation and Aging (Routledge), Global Business and Organizational Excellence (Wiley), and International Journal of Quality and Innovation (Inderscience), as well as an Associate Editor of Journal of Business Research (Elsevier) and Journal of Strategic Marketing (Routledge). Professor Lim is an award-winning researcher who is ranked in the Top 2% of Scientists in the World by Elsevier BV and Stanford University in 2020 and 2021.

Prof. Joseph M. Cheer is a Professor of Sustainable Tourism and Heritage, and Associate Dean International, School of Social Sciences, Western Sydney University, Australia. He is a Co-Editor-in-Chief of Tourism Geographies by Taylor & Francis, a leading scientific journal at the nexus of tourism and geographies research. He is Co-Chair of the International Geographical Union (IGU) Commission on Tourism and Leisure and Global Change (2025 to 2028); Co-Chair of the American Association of Geographers - Recreation, Tourism & Sport (AAG-RTS) (2023 to 2025) and Co-Chair OF the World Economic Forum, Global Future Council on the Future of Sustainable Tourism (2023 & 2024). 

Dr Kim Lim, TAN is a lecturer at James Cook University Singapore, where he teaches and conducts research on leadership, strategic management, I/O psychology, and consumer behavior. He has a PhD in Industrial and Organizational Psychology from Curtin University Australia, and a Post-Graduate Program in Data Science and Business Analytics from The University of Texas at Austin.

In addition to international speakers, other distinguished speakers and contributors include: 

Chief Guest, Prof. Sushil, Professor Emeritus, and Chair, Strategic Management Group, Department of Management Studies, Indian Institute of Technology Delhi
Guest of Honour, Dr Abhilasha Gaur, CEO Sector Skills Council (SSC), NASSCOM 
Patron, Dr.Rajiv R Thakur, Director General, Jaipuria School of Business
Sh. Vinod Malhotra, Advisor, Seth Anandram Jaipuria Educational Institutions 
Convener Dr Sahil Kumar Gupta, Associate Professor, Jaipuria School of Business Ghaziabad
Co-convener Dr Soni Sharma, Associate Professor (Jaipuria School of Business Ghaziabad

Jaipuria School of Business Ghaziabad ICEF 2025 International Advisory Board
In addition to internation keynote speakers, Conference Advisory Board includes well known academics across the globe including:

• Prof. Dr Hiram Ting, Director of Responsible Borneo (REBORN) and Chairman of Sarawak Research Society; Adjunct Professor, Taylor University
• Dr D P Goyal, Director, IIM Shillong
• Dr Bhimaraya Metri, Director, IIM Nagpur
• Dr Sudhir Rana, Gulf Medical University
• Dr Prakash Singh, IIM, Lucknow
• Dr Sanjay Rastogi, Professor, Indian Institute of Foreign Trade (IIFT)
• Dr Sumit Narula, Amity University
• Dr Anshuman Sharma, Ajman University
• Dr.Tapan Kumar Nayak, Dean Academics, Jaipuria School of Business, Ghaziabad, India
• Dr Deepak Tandon, Senior Professor Jaipuria School of Business, Ghaziabad, India

Jaipuria School of Business Ghaziabad ICEF 2025 Tracks 
Conference has received a large number of papers. Selected papers will be included in following tracks: 

TRACK 1: MARKETING

• AI in Marketing and Consumer Behavior Analysis
• Digital Marketing Strategies
• Personalization and Customer Experience
• Social Media and Influencer Marketing
• Content Marketing and SEO
• Marketing Analytics and ROI

TRACK 2: HUMAN RESOURCE

• AI in Talent Acquisition and Management
• Employee Engagement and Gamification
• Remote Work and Digital Collaboration
• Learning and Development in the Digital Age
• Workforce Analytics
• Diversity, Equity, and Inclusion

TRACK 3: SYSTEMS AND DATA ANALYTICS

• AI in Predictive Analytics and Decision Making
• Machine Learning Applications in Business
• AI-Driven Customer Service and Experience
• Automation and Robotics in Business Operations
• Blockchain and IoT
• Ethical Considerations and Responsible AI Use
• AI for Circular Economy
• Cognitive AI in Decision-Making
• Cases on AI and Gen AI

TRACK 4: OPERATIONS AND GENERAL MANAGEMENT

• Digital Transformation Roadmaps
• Leadership in the Digital Age
• Innovation Management
• Change Management
• Building Robust Economies for a Sustainable Future
• Corporate Strategy and Digital Disruption

TRACK 5: FINANCE

• Fintech and Financial Innovation
• Blockchain and Cryptocurrencies
• Financial Analytics and Modelling
• Risk Management and Cybersecurity
• Digital Payment Systems
• Sustainable Finance and Green Finance

TRACK 6: LOGISTICS AND SUPPLY CHAIN MANAGEMENT

• Emerging Technologies and Supply Chain
• Supply Chain 4.0
• Sustainable Sourcing and Procurement
• Crisis Management
• Smart Logistics
• Green Logistics

TRACK 7: TOURISM

• Airline Operations
• Ticketing and Reservation Systems
• Airport Management
• Tour Operations
• Travel Agency Management

TRACK 8: CASE STUDY

• Success Stories of Digital Transformation
• Sustainability in Action
• Lessons Learned from Failure
• Collaborative Initiatives
• Resilience in Practice
• AI in Real World Applications

Selected full papers will be submitted for publication opportunities in many journals including Asian Journal of Business Research, Journal of Content Community and Communication (SCOPUS), Review of Management Literature (EMERALD), and OJAS: Expanding Knowledge Horizon. There are several Best Paper Awards. 

Indeed, Jaipuria School of Business Ghaziabad ICEF-2025 will host researchers, practitioners, and thought leaders to discuss cutting-edge strategies technologies, and methodologies. Conference looks to be a promising effort. Stay tuned to MBAUniverse.com for key conference highlights.