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T. A. Pai Management Institute (TAPMI) Manipal

T. A. Pai Management Institute (TAPMI) Manipal - MBA-Marketing

Manipal, Karnataka | Established in 1980 | Approved/Accredited by AICTE, NBA, AACSB, AMBA, UGC | Private

NIRF Management Rank: #39
MBAUniverse.com Rank: #20
Business Today Rank: #21
MBAUniverse.com Grade: AAA
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Last Updated on October 27, 2025 by MBAUniverse.com News Desk

MBA Marketing (MBA-Marketing)

📅 Duration

24 Months

🎓 Mode of Study

Full Time

🎓 Seats

60

💰 Fees

Rs. 19.50 Lakhs

💼 Average Salary

Rs. 13.72 LPA

✅ Approved by

AACSB, AICTE, AMBA, NBA

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TAPMI Manipal MBA-Marketing Program Highlights

TAPMI Manipal is one of top MBA college in India with AACSB Accreditation and was ranked #20 in India as per the MBAUniverse.com Rankings 2025. TAPMI Manipal MBA Marketing Admission 2026 is open. Apply Now.

TAPMI MBA Marketing program is uniquely structured to provide students with a holistic understanding of marketing concepts, tools, and techniques. The program dedicates over sixty-five percent of course learning hours to marketing to ensure that students immerse themselves deeply in the field. This exposure to marketing management is complemented by interdisciplinary learning, ensuring MBA in marketing students have a well-rounded management education. Read about TAPMI MBA Marketing including admission dates, eligibility, curriculum, fees, placements, ranking, cut off, seats, and other highlights in this article.

TAPMI Manipal MBA Marketing Program Differentiators

  • BrandScan course, which allows analysing actual business challenges through research and provides solutions to organizations
  • “Accredited degree” status from the Chartered Institute of Marketing (CIM), UK and Australian Marketing Institute (AMI) Live projects, in addition to a summer internship, provide the necessary industry exposure to students
  • Mentoring by TAPMI alumni holding senior leadership positions
  • Workshops delivered by industry professionals
  • Successful track record of attracting companies in FMCG, durables, retail, banking, and B2B sectors, offering sales management, Product Management, and retailing roles for final placements.

TAPMI MBA Marketing program is ideal for candidates with a strong academic background, preferably with work experience and a substantial achievement orientation. With the support of TAPMI’s faculty, alumni, and industry connections, students are well-positioned to become leaders in the marketing domain.

TAPMI MBA Marketing Placements: TAPMI has completed 100% placement of the MBA HRM students with high salaries and participation from the top companies.   

TAPMI Manipal MBA-Marketing Curriculum Highlights

TAPMI Manipal MBA Marketing Curriculum and Structure

During the two-year MBA program, students undergo 976 hours of classroom and non-classroom learning. A student admitted into the MBA Marketing program will complete 600 hours in Year 1. The remaining 376 hours will be completed in Year 2 of the program.

A standout feature of the TAPMI MBA Marketing Curriculum is BrandScan, a marketing course that allows students to work on real-world business challenges that leading organizations face. BrandScan has evolved from a humble market research fair in Manipal in 1993 to a comprehensive market research activity spread across India. Over the years, students have collaborated with clients like ITC, CIPLA, CavinKare, HP, and Reliance. 

TAPMI Manipal MBA-Marketing Eligibility Criteria

🎓 Education Requirements

Bachelor's Degree With At Least 50% Marks Or Equivalent CGPA

💼 Work Experience

Not specified

📝 Exam Accepted

CAT, XAT, NMAT, GMAT

📋 Detailed Eligibility Criteria

TAPMI Manipal eligibility criteria for MBA Admission 2025 include following criteria:

  • The candidate must hold a bachelor's degree of minimum 3 years duration, with at least 50% marks or equivalent CGPA.
  • A candidate in final year of graduation can also apply
  • Applicant should appear in one of the acceptable MBA entrance exams CAT/XAT/ NMAT/GMAT. The candidate should be registered for at least one these exams and must score well to become eligible for admission

TAPMI Manipal MBA-Marketing Fees

Fee Structure

Detailed breakdown of program fees

Fee ComponentAmountCurrency
Tuition Fee
₹19.50LINR
Total Program Fee₹19.50LINR

Note: Fees are subject to change. Please verify with the institution for the most current fee structure.

TAPMI Manipal MBA-Marketing Scholarships

TAPMI offers ample scholarships and financial aid to support meritorious students in their academic journey. The institute provides scholarships worth up to INR 6 crores. Students can benefit from various awards, including merit-based scholarships and other incentives, ensuring that financial constraints do not hinder their aspirations.

Dr Ramdas Pai Scholarship for Excellence in Academics and Practice
“Empowering Excellence, Rewarding Potential.”
The Dr Ramdas Pai Scholarship for Excellence in Academics and Practice recognizes and rewards exceptional talent.

What Does the Scholarship Offer?

  • 100% Course Fee Waiver: A complete waiver of the course fee for selected candidates.

(Note: Refundable Caution Deposit, Lifetime Alumni Membership Fee, Hostel Fees, and other declared fees must be borne by the student.)

  • Number of Scholarships Available: 20 scholarships for the Batch 2026–28.
     

TAPMI Manipal MBA-Marketing Cut off

Cut-Off Requirements

Minimum scores required for admission

ExamScore TypeRequired Score
CAT
Percentile80
XAT
Percentile80
NMAT
Score200
GMAT
Score600

Note: Cut-off scores may vary each year based on applicant pool and program demand.

TAPMI Manipal MBA-Marketing Admission Process

TAPMI MBA Marketing Admission Process 2026 is through various MBA entrance exam scores. TAPMI MBA Admission Process has following steps:

Step 1: Appear in Entrance Test CAT, XAT, NMAT, GMAT and score well to clear the TAPMI cut off

Step 2: Apply for TAPM BKFS Admission 2026 through official TAPMI application form. Apply Now

Step 3: Check TAPMI Shortlist for final selection round

Step 4: Participate in TAPMI Personal Interview Round  

Step 5: If selected, accept admission offer and pay admission fees

TAPMI Manipal Admission 2026 Important Dates are as below:

  • TAPMI Application Start Date: October 15, 2025
  • TAPMI Last Date to Apply: December 29, 2025
  • TAPMI Manipal Shortlist Announcement for GD-PI-WAT: Jan/Feb 2026
  • TAPMI Manipal Final Selection PI Round dates: Feb/March 2026
  • Final Admission Offer to MBA 2025-27 Batch: April 2026
  • Batch commencement: June/July 2026  

TAPMI Manipal shortlisting Criteria is given below.

Applicants will be shortlisted based on valid (best scores) entrance examinations. Applicants can submit more than one test score.

  • CAT (Common Admission Test) 2025
  • XAT (Xavier Aptitude Test) 2026
  • GMAT (Graduate Management Admission Test) January 1, 2021- January 31, 2026
  • NMAT by GMAC 2025 scores, whichever is higher.

Apart from high test score, TAPMI considers the overall profile of candidates. For example, academic profile (10th, 12th, Graduation marks), work experience, extra-curricular achievements, achievements in sports, contribution to social activities, entrepreneurial spirit, diversity, leadership potential, integrity and values. The entrance examination cut-off may vary slightly each year across programs, depending upon the profile of applicants and the suitability of the profile to specific program(s).

Students are informed about the shortlist decision on their registered email address.

TAPMI Manipal MBA-Marketing How to Apply

TAPMI Manipal MBA Marketing Application 2026 form should be submitted online. Apply now.

TAPMI Application Fee for one programme is Rs. 2000. Fees for multiple program applications is as below:

  • SINGLE Program: ₹ 2,000
  • TWO Programs: ₹ 2,250
  • THREE Programs: ₹ 2,500
  • FOUR Programs: ₹ 3,000
  • FIVE Programs: ₹ 3,750
  • SIX Programs: ₹ 4,750
  • SEVEN Programs: ₹ 5,750

Selection Process

The selection process for TAPMI Marketing program includes Group Discussion (GD), Written Ability Test (WAT) and Personal Interview (PI). The final merit list for admission is prepared with weightages on Entrance exam score, performance in GD, PI and WAT, Academic profile, Gender Diversity, and Extracurricular achievements. Following weightages will be awarded to generate admission offer in final selection round:

Selection Criteria Weightage

Selection CriteriaWeightage (%)Visual
1Entrance Exam Score
35%
2Personal Interview (PI)
35%
3Academic Performance
15%
4Writing Ability Test (WAT)
10%
5Gender Diversity
5%

Note: The selection process may vary each year. Weightage percentages are subject to change based on program requirements.

Important Dates

EventStart DateEnd Date
Application OpenOct 15, 2025Dec 29, 2025

TAPMI Manipal MBA-Marketing Placement

YearAverage SalaryMedian SalaryHighest SalaryBatch Placed
2025₹14.0L₹0.0L₹32.8L100%
2024₹13.3L₹0.0L₹17.0L100%
2023₹14.8L₹0.0L₹23.4L100%
2022₹11.6L₹0.0L₹18.0L100%

Latest Placement (2025)

₹14.0L
Average Salary

Highest Package

₹32.8L
Across all years

Placement Rate

100%
Latest batch (2025)

TAPMI Manipal MBA-Marketing Recruiters

Recruitment Overview

Companies actively recruiting from this program

15
Total Recruiters
5
Industry Sectors

Recruitment Categories

🏢
Consulting Companies
1 company
🏢
Diversified Conglomerates
1 company
Top Recruiter
11 companies
🏢
Financial Services Companies
1 company
💻
Technology & Consulting
1 company

Featured Companies

ACCENTUREADANI GROUPCAPGEMINI INDIACOGNIZANTCRISILDELOITTEEYGEP

Consulting Companies

1 company in this sector

ACCENTURE

ACCENTURE

Diversified Conglomerates

1 company in this sector

ADANI GROUP

ADANI GROUP

Top Recruiter

11 companies in this sector

CAPGEMINI INDIA

CAPGEMINI INDIA

COGNIZANT

COGNIZANT

CRISIL

CRISIL

DELOITTE

DELOITTE

GEP

GEP

GOLDMAN SACHS

GOLDMAN SACHS

HCL TECHNOLOGIES

HCL TECHNOLOGIES

ITC LIMITED

ITC LIMITED

JP MORGAN CHASE & CO

JP MORGAN CHASE & CO

KPMG

KPMG

VIRTUSA

VIRTUSA

Financial Services Companies

1 company in this sector

EY

EY

Technology & Consulting

1 company in this sector

INFOSYS CONSULTING

INFOSYS CONSULTING

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