The Post Graduate Certificate Programme in Crafting Creative Communication (CCC) at MICA is a ten-month intensive program which is designed to train students in creative problem-solving for the creative communication industry. MICA students are exposed to various creative mediums such as film, photography, graphic design and art to enable effective execution of their ideas and stories.
CCC is where idea crafters are born. The programme builds a shape-shifting tribe of dreamers and doers - the humorous and the courageous – dazzling the world with their craft. As such, the Crafting Creative Communications is more than just a programme. It is a transformative journey that provides a framework to discover and rediscover oneself. MICA empowers its learners to design communication that grabs attention and reflects the trends in a rapidly changing world. CCC is a uniquely designed programme that caters to the ever-evolving demands of the advertising, media and communication industry.
| Particulars | Details |
|---|---|
| Program Type | One Year MBA Program |
| Program Name | Post Graduate Certificate Programme in Crafting Creative Communication |
| Residential/Non-Residential | Residential |
| Duration | 12 Month |
| Mode of Study | Full Time |
| Seats | 24 |
| Fees | Rs. 10.00 Lakhs |
| Average Salary | Rs. undefined |
| Approved/Accredited by | AICTE, AIU Recognized PGDM as Equivalent to MBA |
MICA constantly reviews and redesigns its curriculum and pedagogical framework to align it with the industry's expectations. It believes in building strong fundamentals and also gears up its students to be imaginative and disruptive while generating innovative ideas for branding and communication. The experiential learning methodology helps its students engage in the curriculum by imbibing the tools, techniques, processes and strategies through hands-on learning.
The key curriculum areas of MICA Post Graduate Certificate Programme in Crafting Creative Communication (CCC) include Idea Generation Techniques; Storytelling; Drawing From Life; Copywriting; Art Direction; Writing Creative Briefs; Semiotics; Photography; Film-Making; Tool Learning; Branding; Radio; Digital Advertising; New Media and Experiential Marketing
Eligibility criteria for MICA Post Graduate Programme in Crafting Creative Communication (CCC) are as below:
| Eligibility | Details |
|---|---|
| Education Requirements | Bachelor’s Degree with at least 50% marks or equivalent CGPA in any discipline from any University recognized by the AICTE/AIU/ Ministry of HRD, Government of India |
| Exam Accepted | - |
| Work Experience | - |
