Course Highlights:
- The course curriculum is framed in a way that it focuses on creative thinking, consumer -centricity, communication and community outreach.
- Apart from academics, students are also encouraged to get hands on experience of the industry through a mandatory 2 months Summer Internship to learn the nuances required to excel as a business professional.
- Rural Immersion Programme, an integral part of the course on rural communication, exposes students to rural realities with an emphasis on development and marketing communication